Peak25 Roofing Privacy Policy

1. Introduction

Welcome to Peak25 Roofing. Your privacy matters to us. This Privacy Policy explains how we collect, use, share, and protect personal information when you engage with us through our website, lead generation forms, LinkedIn, or other marketing platforms.

2. Information We Collect

We may gather the following personal data, typically when you contact us, request a quote, or interact with our content:

• Contact details: name, email address, phone number, mailing address.
• Roofing-related details: property location, roof type, issues you’re experiencing.
• Lead source: indication that you came to us via LinkedIn, social ads, or other campaigns.
• Usage data: pages visited, time spent, click behavior, link engagement, IP address, device/browser info, and analytics data.

3. How We Use Your Information

We use your information to:

• Respond to your inquiries and provide quotes or inspection bookings.
• Manage your lead request or service engagement.
• Personalize communications and follow-up.
• Send occasional updates or marketing emails (opt-in where required).
• Analyze and improve our lead generation campaigns and website performance.

4. Legal Basis for Processing

• Consent: For promotional communications where required by law.
• Legitimate Interest: To respond to legitimate service inquiries and manage client relationships.

5. Information Sharing and Disclosure

We do not sell or rent your data. We may share your information:

• With third-party providers (e.g., CRM/email service providers, marketing platforms like LinkedIn Insight Tag).
• With service partners (e.g., GAF, insurance claim management providers) only as necessary to fulfill your roofing request. These partners are contractually required to protect your information and use it solely for service purposes.

6. Cookies & Tracking Technologies

We use:

• Essential cookies: to enable basic site functionality.
• Analytics cookies: to understand website performance and user behavior.
• Advertising cookies: to manage and measure ad campaigns (including LinkedIn conversions). You can manage or disable cookies through your browser—but note that disabling may affect site functionality.

7. Text Messaging Policy

We use text messaging only to communicate directly with you about your roofing inquiry or service.

• By providing your phone number, you agree that we may send you text messages related to your inquiry, service updates, and appointment reminders.
• Message frequency varies depending on the nature of your request or ongoing service.
• Message and data rates may apply from your carrier.
• You may opt out at any time by replying STOP. For help, reply HELP.
• Your phone number will not be shared with third parties for their marketing purposes.

8. Your Rights

Depending on your location (e.g., under GDPR or similar laws), you may have the right to:

• Access, correct, or delete your data.
• Withdraw consent.
• Opt-out of promotional communications.
• Lodge a complaint with a supervisory authority if you believe we’ve misused your information.

9. Data Retention

We retain your data as long as necessary to respond to your request, for internal purposes, or as required by law. For leads that do not convert, we’ll typically retain data for up to [e.g., two years], unless you request earlier deletion.

10. Security

We implement appropriate physical, technical, and organizational safeguards to protect your information from unauthorized access or misuse.

11. International Transfers

If your data is transferred outside your jurisdiction (e.g., from Europe to the U.S.), we safeguard it through lawful mechanisms like EU Standard Contractual Clauses.

12. Third-Party Links

Our site may link to external websites. We’re not responsible for their privacy policies or content—so review their terms before sharing your information.

13. Minors

We do not knowingly collect personal data from minors under 16. If we discover such data, we’ll promptly delete it.

14. Changes to This Policy

We may update this policy occasionally. The Effective Date will reflect the revision. Continued use of our services constitutes acceptance of any changes.

15. Contact Us

Questions or concerns? Reach out:

• Email: info@peak25roofing.com
• Phone: (816) 524-5100
• Address: 622 SW 3rd Street Unit B, Lee’s Summit, MO 64063